![]() ![]() It’s not often you walk into a theater and hear the announcer say, ‘Please turn ON all your recording devices.’ But that was exactly what happened Monday night during ‘hitRECord,’ Joseph Gordon-Levitt’s live show at the Toronto International Film Festival, where the actor showed off his moonlighting career as director, producer and curator of the site. UPDATED: This story has been updated to include additional commentary.This article was originally on a blog post platform and may be missing photos, graphics or links. The May Company vacated the property in the late 1980s, and it became a mixed-use garment manufacturing facility, called Broadway Trade Center. In 1923, the now-defunct May Company acquired A. The building first opened in 1908 as Hamburger & Son’s Department Store, the largest retail department store west of the Mississippi at the time. It is entitled for office, retail, restaurant, hotel and residential use. The property is completely vacant and takes up half a city block, bounded by Broadway and Hill Street. Waterbridge and Continental acquired the Broadway Trade Center for $122.3 million in 2014. “It’s just a really good fit on a lot of levels.” “And what’s a more optimal property than a million square feet on Broadway and Eighth across from the Apple (AAPL) store?” he said. Griffin said the development plan makes sense considering Waterbridge’s vision for the property was always expansive and innovative, and called it an “affirmation of the extent to which downtown has become a real hub of innovation and creativity.” ![]() Įmcee expects the sale to close in April and will immediately begin redevelopment, with plans to open in late 2022. The owners were once asking $425 million. (He is also known as WeWork’s first investor.) Joel Schreiber, CEO of Waterbridge, is reportedly also an early investor in Emcee. Jack Jangana, CEO of Continental, as well as a spokesperson for Emcee, confirmed with CO that they agreed to the deal. He was not immediately available to comment for this story.īroadway Trade Center at 801 South Broadway is owned by a joint venture that includes Waterbridge Capital and Continental Equities. “We decided to buy real estate to bring under one roof tens of thousands of creators, innovators, private companies, startups and public companies,” Emcee’s founder and CEO, John Aghayan, told dot.LA. Specific details for Emcee Studio were not yet available. ![]() Emcee Studio will be the “largest physical metaverse hub in the world,” the company said in a release. Plans also call for a “futuristic shopping mall” where brick-and-mortar retail will mix with online retail and augmented reality, as well as a hotel and a floor of coworking space that draws on the region’s software developers, entrepreneurs and designers. ![]() It will feature space to support the company’s new metaverse platform centered around the digital creator economy. “If this thing takes off, anywhere near the sort of plan that they’ve outlined, it would be by far the biggest game changer for downtown.”ĭot.LA first reported Emcee’s plan to buy the 110-plus-year-old building and transform it into what will be called Emcee Studio. “You have a 21st century, mixed-use corridor starting to develop, and we’ve always believed that the Broadway Trade Center was going to be the thing that really makes it take off,” Nick Griffin, executive director of the Downtown Center Business Improvement District, told Commercial Observer. SEE ALSO: Arlington Partnership to Build $61M Affordable Housing in DC’s Fort Totten ![]()
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